Hardee's donates $17,400 to veterans

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J&S Restaurants (a Hardee's Franchise Company) continues to reach out to the local community in support of veterans.

Corporate President and COO Julia Scoggins headed a delegation of the company's officials Friday morning as they presented a check for $17,400 to the Southeast Tennessee Veterans Home Council at the Hardee's Restaurant on Keith Street.

Scoggins said J&S Restaurants is honored to once again help local veterans, and the Council's long-term plans for assistance to the new Tennessee/Bradley County Veterans Home being constructed on Westland Drive in South Cleveland.

Groundbreaking for the new $47 million facility, Tennessee's fifth veterans home, was held in August. Dirt is being moved, and actual constructed will begin soon. The veterans home is expected to be completed in mid-2021.

The Veterans Home Council (SETVH) will use funds raised over the past few years, such as Friday's donation from J&S, for incidental needs of the veterans home operation.

Officials of the restaurant corporation, representatives of local veteran organizations and community leaders attended Friday's ceremony among the hustle and bustle of the morning's restaurant crowd.

Cleveland Mayor Kevin Brooks and Bradley County Mayor D. Gary Davis were in attendance.

Veterans Home Council Chairman Kim Dees accepted the check from Scoggins, expressing appreciation  from Council members and the Bradley County's veteran  community.

Mayor Davis expressed thanks to the Hardee's restaurants, and Hardee's customers. He also emphasized that construction of Bradley County's veterans home is finally  underway, bolstered by the many donations and committed support from the community, like J&S Restaurants.

Mayor Brooks said the presentation Friday morning was very appropriate, being on Feb. 14, Valentine's Day.

"The Veterans Home will be the heart of our community," he said, "and we're grateful to J&S Restaurants and Hardee's."

Nicole Moorshead, marketing and operations and services manager for J&S Restaurants, said the $17,400 donation is a portion of the corporation's Stars for Heroes" fundraiser, conducted around Memorial Day.

"The promotion once again broke company records," she said, "much to the benefit of  the coming Bradley County State Veterans Home."

Moorshead said the 2019 campaign raised more than $34,000 to help aid the special needs of military veterans and their families.

She explained Hardee's restaurants sold Stars for $1. With each Star purchased, there was a Hardee's coupon sheet valued at over $10. One half of the funds raised will go to Hardee's national charity beneficiaries, while the other half ($17,400), was presented to Bradley County Council for the new state veterans home.

Dees, who accepted the check for the Council, has emphasized that J&S Restaurants has long been a supporter of the Council, and veterans in the community and surrounding region.

There are approximately 50,000 veterans in the Southeast Tennessee Region.

Attending Friday's ceremony from the restaurant corporation were Scoggins, Moorshead, Vice President of Finance and Administration  Tammy Bivens, Vice President of Performance Development Brad Scoggins, and Vice President (Ret.) of Marketing Brenda Eckard.










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