Having run his men’s clothing store, the Town Squire, for more than 33 years, and his other store, a children’s clothing store, The Baby Place, for 14, McDaniel knows a lot about the retail business in Cleveland.
“This card will help local consumers,” McDaniel said. “They won’t have to go to another area to go shopping.”
All local shoppers have to do is buy one card, either for themselves to do holiday or even everyday shopping or as a gift for a birthday, anniversary or for the upcoming holidays.
“BuyIt Bradley is a universal card,” he said.
Customers don’t have to go to one store and buy a gift certificate just for that store.
“This card makes it so much easier for a customer to shop,” McDaniel said.
He is also working on some specials in connection with the new BuyIt Bradley card.
“I’m excited,” he said.
The Chamber launched the BuyIt Bradley community card program to support its business members and to better convenience local shoppers. The Chamber and area businesses hope the cards will entice more area customers to patronize local stores, restaurants and other participating businesses in a fun and easy way.
“The Chamber has always advocated shopping locally and encouraging citizens to keep their shopping dollars in our community,” said Bernadette Douglas, executive vice president at the Chamber. “The BuyIt Bradley gift/shopping card program is a tangible way for Cleveland and Bradley County citizens to support our local businesses. The BuyIt Bradley card is the ideal gift-giving solution. One gift to be spent anywhere the recipient chooses.”
The cards can be purchased for $2, which goes for advertising the program, at the Chamber and also at participating merchants. It can be loaded up with any dollar amount from $10 to $500. They also can be reloaded online at www.buyitbradley.com or at qualifying merchant locations.
“The success of the BuyIt Bradley program is reliant upon the support of local Chamber-member businesses. It’s been exciting working one-on-one with our initial partners in the program and getting them set up to begin to accept the BuyIt Bradley card,” said Aaron Weatherford, membership director.
Initial merchants who have joined the program include The Baby Place, Bald-Headed Bistro, Café Roma, Cherokee Pharmacy, Cleveland Therapeutic Massage Clinic, Daylight Donuts, Don Ledford Automotive, Habitat for Humanity ReStore, Hideaway Diner, Lupi’s Pizza Pies, Little Caesar’s Pizza, Museum Center at Five Points Gift Shop, Orange Blossom Boutique, Perry’s Petals, Quiznos Subs, The Red Ribbon, Relics LLC, Southern Smokehouse, The Spot and Town Squire.
“We look forward to adding more participants to the network on a daily basis,” Weatherford said.
The merchant list is being continually updated and can be found at www.buyitbradley.com.
In addition to the Chamber of Commerce, other sales locations include Cherokee Pharmacy, Don Ledford Automotive, Museum Center at Five Points Gift Shop, The Red Ribbon and Relics LLC.
For more information about becoming a merchant in the network, contact Weatherford at 472-6587. For corporate card sales for gifts and employee incentives and awards, call Douglas at 728-0801.